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Yogita Ingle 7 years ago
B2C (Business-to-Customers) transactions have business firms at one end and its customers on the other end. The salient aspects of B2C Commerce are as follows
(i) Online Selling B2C commerce involves selling the products online to customers who register for online shopping. However, it must be appreciated that ‘selling’ is the outcome of the marketing process.
(ii) Online Marketing B2C commerce includes a wide gamut of marketing activities such as promotion and sometimes even delivery of products (e.g., music or e-books) that are carried out online at a much lower cost but high speed.
Posted by Vikas Gupta 7 years ago
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Yogita Ingle 7 years ago
The main responsibilities of business towards consumers are:
- To supply better quality goods at the right time at a reasonable price
- To provide after sale service on the basis of nature of a product
- To provide information about the changes introduced by the business
- To take necessary steps to improve quality, reduce price and develop the network for distribution
- To avoid unfair trade practices like black marketing, adulteration, false advertising etc.
The following are the responsibility of business towards its employees:
- To ensure job security
- To create a cordial relationship between management and workers
- To participate employees in decision making and profit sharing programs
- To provide an opportunity for training, promotion, and career development
- To hear and handle the grievances of employees and workers
Posted by Vikas Gupta 7 years ago
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Yogita Ingle 7 years ago
Electronic commerce or e-commerce refers to a wide range of online business activities for products and services.E-commerce is usually associated with buying and selling over the Internet, or conducting any transaction involving the transfer of ownership or rights to use goods or services through a computer-mediated network. A more complete definition is: E-commerce is the use of electronic communications and digital information processing technology in business transactions to create, transform, and redefine relationships for value creation between or among organizations, and between organizations and individuals.
Benefits of E-Commerce
Immediacy - no going to the shops or waiting in queues.
Price - goods bought online tend to be cheaper.
24-hour availability - the shop never closes.
Speed - you'll locate what you want much quicker.
Less paperwork - always a good thing!
Global markets - neither you nor the vendor are restricted to your/their locality.
Posted by Vikas Gupta 7 years ago
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Yogita Ingle 7 years ago
The following are the responsibility of business towards its employees:
- To ensure job security
- To create a cordial relationship between management and workers
- To participate employees in decision making and profit sharing programs
- To provide an opportunity for training, promotion, and career development
- To hear and handle the grievances of employees and workers
The main responsibilities of business towards consumers are:
- To supply better quality goods at the right time at a reasonable price
- To provide after sale service on the basis of nature of a product
- To provide information about the changes introduced by the business
- To take necessary steps to improve quality, reduce price and develop the network for distribution
- To avoid unfair trade practices like black marketing, adulteration, false advertising etc.
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Gaurav Seth 7 years ago
Cottage industries are those where artistic goods are produced using manual techniques. For example, handloom, weaving, etc.
Cottage industry is characterised by the following features
(i) It is organised by individuals, with private resources.
. (ii) It normally uses family labour and locally available talent.
(iii) The equipment used in it are simple.
(iv) Its capital investment is small.
(v) It produces simple products, normally in its own premises.
(vi) It produces goods using indigenous technology.

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