• Increased revenues. 
• Decreased competition.
• Longer product lifespan.
• Easier cash-flow management. 
• Better risk management. 
• Benefiting from currency exchange. 
• Access to export financing. 
• Disposal of surplus goods.

Advantages

Reaching new customers

You probably have a good idea of how your business performs in its home country, but who knows how many more consumers and clients you could reach in a new location? The available pool of prospects will expand dramatically, and they may even have an enthusiasm for your products and services that outmatches the customers at home.

Spreading business risk

If your business should unfortunately encounter hard times in one location, continuing to operate in another will relieve some of the pressure. The more countries in which you have a presence, the more the ups and downs of business fortune will become smoothed out and easier to manage.

Accessing new talent

The success of your company may depend as much on the people you work with as the actions and decisions of you personally. Expanding to an international location could give you access to talented, invaluable new employees and business partners who would take your enterprise to the next level.

Amplifying your brand

Expanding your business out from its home country will have the effect of increasing the visibility and therefore brand equity of your name, logo and ethos. You can enjoy a reputation boost from international growth, and your new customers in the target location may perceive your business as having an exotic prestige. You will also have a great opportunity to extend the reach of your intellectual property, trademarks and copyrights to new regions.

Securing foreign investment

Investment firms and individuals are not distributed evenly across the globe, with large concentrations of investment money available in some areas and little in others. Depending on the target country for expansion, you may find that growing your business internationally gives you access to investment capital far beyond that which is available in your original location.

In a physical education and sports programme it is important to select a target. lf a person desires to improve himself in different aspects of fitness he will have to undergo fitness programmes. Test and Measurement in physical education are the devices that are needed to collect the details regarding the needs, abilities and attitudes of a sports person. A test is basically a situational presentation where specific responses are collected from the subject. These responses are measured both qualitatively and quantitatively. Measurement is about collection of data of performance or task completed by a sports person by using test and scientific techniques. Test and Measurement is an important feature in the field of physical education and sports. The following points indicate the importance of Test and Measurement in the field of sports-

1. To frame the objectives - Test and Measurement helps in setting the target or goal according to the need and requirement.By adopting the Test and Measurement techniques the physical education teachers gets an accurate idea about the progress made by the students.

2. To evaluate the learners - In the field of physical education and sports Test and Measurement helps in collection of data which further helps in evaluating the learners ability separately. lt also helps the sports person in enhancing his sports performance.

3. To evaluate teaching programme - Test and Measurement is a scientific tool which helps the teacher to adopt correct methodology upon the sportsman so that desired results may be achieved.

4. To know capacities and capabilities - Through Test and Measurement the teachers get aware of the ability and capacities of the students which provides a platform in preparation of fitness programme.

5. To discover the needs and requirements of the participants - Needs of the participants are correctly assessed by the scientific approach of Test and Measurement. lt helps in knowing where more emphasis is needed so that target may be achieved.

Flow: Achievement of effortless concentration. Motivation: Stimulus for productive and competitive behaviour in the form of extrinsic motivation.

Here is Data of 10 people for BMI calculation
BMI - Body Mass Index

Height  Cm           Weight   kg                     BMI

150                         50                                   22.2

165                         55                                   20.2

157                         54                                   21.9

152                         65                                  28.1

170                         69                                  23.5

168                         70                                   24.8

162                         68                                   25.9

120                         40                                   27.8

165                         75                                    27.6

172                         78                                    26.4

The soft skills which are necessary for physical education are:

• Time management: We have to manage our daily schedule to manage the time for daily workout.
• Hard work: Hardworking is very necessary for daily workout.
• Patience:

The honey bee sucks nectar from a flower using her tube like tongue as a straw, she then stores the nectar in her “honey stomach”. Bees actually have two stomachs, their honey stomach which they use like a nectar backpack and their regular stomach.

A series of international athletic contests held as separate winter and summer events in a different country every four years.

The human heart is divided into four chambers. The upper two chambers are called right and left atrium and the lower two chambers are called the right and left ventricles. Right atrium receives carbon dioxide-rich blood from the body. Blood from right atrium enters the right ventricle, which contracts and pumps the blood to the lungs.
Flow of blood in the human heart:
On the other hand, oxygen rich blood from the lungs returns to the left atrium. From the left atrium, blood enters left ventricle. Left ventricle contracts and pumps the blood to all parts of the body.
Hence, the rhythmic contraction and expansion of various chambers of the heart maintains the transport of oxygen to all parts of the body.

Procedure of measurement of 4 arm length -
The subject must stand with his arms hanging by the side of his body with his fingers outstretched. A measurement is made from the acromial i.e. the bony tip of the shoulder to the tip of the little finger.
Procedure of measurement of upper arm length -

The subject must stand upright with body weight distributed equally on both the feet. The right arm should be bent at 90 degree from the elbow with palm facing upwards. A measurement is made from acromial to the bony part of the mid elbow. Measurement must be taken to the nearest 0.1 cm. and recorded.
 

The unit is newton per square meter (N/m^2), kilogram (force) per square centimeter (kg/cm^2) or pascal. Most commonly used unit of strength is pascal, which is defined as force of 1N that is exerted on unit area.

Strength is the ability of muscles to overcome resistance. Strength can also be defined as the amount of force a muscle or a muscle group can exert. Static strength: Also called as isometric strength because it is the ability of muscles to act against resistance. It is applied in phases in weightlifting.

A fit and healthy individual leads to an equally healthy society and strong nation. The Khelo India programme has been introduced to revive the sports culture in India at the grass-root level by building a strong framework for all sports played in our country and establish India as a great sporting nation.