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What's the public relations??????????

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What's the public relations??????????

Posted by Firdish Balaggan 5 years, 4 months ago

CBSE > Class 12 > Business Studies

1 answers

Yogita Ingle 5 years, 4 months ago

Public relations are deliberate, planned and sustained efforts to establish and maintain understanding between an organization and its public.
Role of Public Relation:
More Credible:Public Relation activity is considered more reliable. Public is of the opinion that they can be misled by advertising and other such mediums for increasing sales. But this is not possible in public relations because its objective is to improve the image of an organization.
Economical Medium:To attract the attention of Public this is the cheapest medium available. Like a lot of more money has to be spent on advertisement as compared to it.
Image Building:All related groups of people are satisfied with the help of public relation activity. As a result, it builds a good image of the organization.

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