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Describe the strategies developed by the …

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Describe the strategies developed by the printers and publishers in the 19th century to sell their product
  • 1 answers

Yogita Ingle 6 years, 5 months ago

  •  Shilling series were introduced
  •  Advertisements were all over every commercial places.
  •  Book sellers hired chapmen who went along the cities and sold books.
  •  Cheap editions like PENNY CHAPBOOKS in England and BELIOTHEQUE BLEUE in France were introduced.
  • New calenders and almanacs were introduced in shrinked size and at low price

 

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