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Identify the marketing management philosophy adopted …

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Identify the marketing management philosophy adopted in the following cases: Chanda, a note-book manufacturer for students, decided to maximize her profit by producing and distributing at large scale and thereby reducing the average cost of production. Indira, a dealer of refrigerators decided to maximize her profits by using different promotional efforts in an aggressive way. Shikha surveyed the market and found that customers need lemon based cold drinks in summers. She decided to produce lemon-masala cold drinks in the market.

Posted by Deexita Swarnkar 3 months, 4 weeks ago

CBSE > Class 12 > Business Studies

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Posted by Vanshika Nandwani 4 months, 2 weeks ago

CBSE > Class 12 > Business Studies

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Relo Ltd. is laptop manufacturing company. The company decides to enter into refrigerator manufacturing industry. The compathahasa committed top management. It knows that there are various challenges in the market where its decisions regarding the new industry might fail Still the top management doesn't want to waste a lot of resources on its plans. It knows that sometimes plans take more time in making than getting implemented. However, the company wants to proceed with a positive approach. It has decided to study all the aspects of its competitors, to set all its objectives and to allocate the required resources. The company did well in its previous business. At that time, they took planning very seriously as they knew everything the company would do had to be based on concrete plans. The company will start its operations from next month. Q. (i) Identify and explain the function of management that has been discussed in the above case? (ii) Identify and explain the limitations of the function identified in above (i)

Posted by Deexita Swarnkar 3 months, 3 weeks ago

CBSE > Class 12 > Business Studies

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CBSE > Class 12 > Business Studies

1 answers

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CBSE > Class 12 > Business Studies

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CBSE > Class 12 > Business Studies

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CBSE > Class 12 > Business Studies

0 answers

Don't post personal information, mobile numbers and other details.
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Posted by Naina Mishra 4 months, 2 weeks ago

CBSE > Class 12 > Business Studies

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Posted by Gautam Singhal 4 months, 2 weeks ago

CBSE > Class 12 > Business Studies

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Don't post personal information, mobile numbers and other details.
Don't use this platform for chatting, social networking and making friends. This platform is meant only for asking subject specific and study related questions.
Be nice and polite and avoid rude and abusive language. Avoid inappropriate language and attention, vulgar terms and anything sexually suggestive. Avoid harassment and bullying.
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Posted by Yuvraj Singh 4 months, 2 weeks ago

CBSE > Class 12 > Business Studies