What is the importance of diversity

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Meghna Thapar 5 years, 3 months ago
Diversity helps provide insight into the needs and motivations of all of your client or customer base, rather than just a small part of it. Diverse cultural perspectives can inspire creativity and drive innovation. Cultural sensitivity, insight, and local knowledge means higher quality, targeted marketing. It means understanding that each individual is unique, and recognizing our individual differences. These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, or other ideologies.
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