Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Nature and Significance of Management Management-concept, objectives, and importance- Concept includes meaning and features. Management as Science, Art and Profession, Levels of Management, Management functions-planning, organizing, staffing, directing and controlling, Coordination- concept and importance
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Principles of Management Principles of Management- concept and significance. Fayol's principles of management. Taylor?s Scientific management- principles and techniques.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Business Environment Business Environment- concept and importance. Dimensions of Business Environment- Economic, Social, Technological, Political and Legal. Impact of Government policy changes on business with special reference to liberalization, privatization and globalization in India
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Planning Concept, importance and limitation. Planning process. Single use and standing plans. Objectives, Strategy, Policy, Procedure, method Rule, budget and Programme
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Organising Concept and importance. Organising Process. Structure of organisation- functional and divisionalconcept. Formal and informal organisation- concept. Delegation, concept, elements and importance. Decentralization: concept and importance.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Staffing Concept and importance of staffing. Staffing as a part of Human Resource Management-concept. Staffing process. Recruitment process. Selection- process. Training and Development- Concept and importance, Methods of training- on the job and off the job- Induction training, vestibule training, apprenticeship training and internship training.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Directing Concept and importance. Elements of Directing. Supervision –concept, function of a supervisor. Motivation-concept, Maslow's hierarchy of needs, Financial and non financial incentives. Leadership- concept, styles- authoritative, democratic and laissez faire. Communication- concept, formal and informal communication; barriers to effective communication, how to overcome the barriers.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Controlling CBSE class 12 business studies subject includes Concept and importance. Relationship between planning and controlling. Steps in process of control.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Financial Management Concept and objective of Financial Management, Financial decisions: investment, financing and dividend- Meaning and factors affecting. Financial Planning- concept and importance. Capital Structure- Concept. Fixed and Working Capital- Concept and factors affecting their requirements.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Financial Markets Financial Markets: Concept, Functions and types. Money market and its instruments. Capital market and its types (primary and secondary). Stock Exchange- Functions and trading procedure. Securities and Exchange Board of India (SEBI) -objectives and functions.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Marketing Management Selling and Marketing- Concept. Marketing Management- Concept. Marketing Functions. Marketing management philosophies. Marketing Mix – Concept and elements. Product- Concept, branding, labelling and packaging. Price- Concept, Factors determining price. Physical Distribution - concept and components, channels of distribution: types, choice of channels. Promotion – Concept and elements; advertising concept, role, objections against advertising, personal selling-concept and qualities of a good salesman, sales promotion- concept and techniques, public relations- concept and role.
Download NCERT Textbook (PDF) for CBSE Class 12 Business Studies Consumer Protection Concept and importance of consumer protection. Consumer protection Act 1986: Meaning of consumer and consumer protection. Rights and responsibilities of consumers. Who can file a complaint against whom? Redressal machinery. Remedies available. Consumer awareness- Role of consumer organizations and Non-Governmental Organizations (NGOs).
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